Ep 052 Outdoor Living from Concept to Competition with Ryan Hughes

In this insightful episode of the Poolside Perspectives Podcast, Mike and Trey Farley are joined by special guest Ryan Hughes, a prominent outdoor living designer who shares his journey from his family's landscape business to founding Ryan Hughes Design. Hughes discusses creating functional and luxurious outdoor areas, challenges in his career, and breakthrough projects like the Emerald Sun. The episode also introduces Solana, Hughes' new venture offering curated outdoor living products nationwide. Listeners will learn about building client trust, the role of storytelling in design sales, and the significance of choosing the right contractor. Additional discussions focus on industry tips, the importance of quality craftsmanship, and strategic planning for enhancing outdoor living spaces.

 

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00:00 Welcome to Poolside Perspectives

01:08 Meet the Hosts: Mike and Trey

02:22 Special Guest Introduction: Ryan

03:38 Ryan's Journey in the Pool Industry

06:02 Innovating Outdoor Living Spaces

13:54 The 2008 Crisis and Business Pivot

17:42 BBQ Bits: Memphis Pellet Grills

22:04 Rebranding and Personal Branding

32:33 Building Relationships and Collaborations

38:07 Design Concept Segment: Collaborative Projects

41:11 Navigating Design Challenges and Collaborations

42:02 Furniture Journey: From Rejection to Success

46:38 Overcoming Rejection in the Pool Industry

48:43 True Crime: The Importance of Detailed Contracts

53:42 Introducing Solana: A New Approach to Outdoor Living

59:20 Travel Inspirations and Future Plans

01:03:40 Reflecting on Creative Challenges and Inspirations

01:13:43 Conclusion and Final Thoughts